Unrelenting Optimism

Or in other words, the Twitter phenomenon that is #ThinkBIGSundayWithMarsha, begun and hosted by media entrepreneur Marsha Wright.

Okay, many of us roll our eyes at those inspirational quotes slapped on lovely or heartwarming posters, and presented in slim metal frames. You know, the ones your boss and mine put up on our office walls?

I can be deeply cynical, but I have a soft spot for those posters. Sometimes they’re a guilty pleasure, like listening to ABBA or having Nutella toast.

Sometimes they truly help me deal with an awful week of everything going wrong.

Some of the best places I’ve ever worked had such things on the walls. And a lot of their owners and upper management actually tried to operate by the noble, kind, or funny tenets the posters proclaimed.

So imagine my joy when a chance Twitter follow opened my eyes to Think Big Sunday With Marsha, a weekly extravaganza of optimistic, positive, inspirational tweets, quotes, and images.

This is such a quintessential American phenomenon: the kind of stubborn, willfully optimistic outlook that gets stuff done. Or bankrupt and on fire, in a ditch.

As entrepreneurs and inventors, creative people must look beyond that latter fear. Life is full of mistakes and obstacles. So are business careers. When problems happen…and they will…the most adaptable people can learn from them, not remain shackled by them.

It took me years to understand the highest goal of the optimism industry isn’t to sell vague dreams and bridges. It helps open people up to possibilities they hadn’t considered, and goals they never knew they had. Sometimes all we need is the right opportunity at the right time, and we can work miracles.

And along the way we can drink coffee and look at gorgeous posters and GIFs.